Often, I have clients say – “I want to focus on word of mouth marketing”. “…I want more word of mouth”. To that I say – No. What you actually want is to get more high-quality leads… Practice owners here’s why I’m calling BS on “word of mouth”. This is...
Unless you’ve been living under a rock, you’ve probably heard of Instagram, but how do you actually use it to grow your practice? Maybe you just think it’s all a bit of hype and you can’t actually grow your practice through Instagram… Not true! With 800 million users...
Do you want prospective patients to know that you’re the expert in your field? Do you want people to be hanging for your next social media post? Social media is a must in helping you become an authority in your health niche and consistently engage, influence...
It’s time to step-up and show everyone that you’re the expert around here. It’s time to stop chasing after new Patients. It’s time to have patients looking to you for help and advice. But how? Enter Content Marketing. Content Marketing is the best way to become the...
You’ve probably heard the term “Facebook Algorithm” thrown around a fair few times… But what does it ACTUALLY mean? More importantly, what does it ACTUALLY mean for you as a practice owner? Well the almighty Facebook algorithm determines which of your posts are seen on the FB news...
One of the first things any growing practice asks is how can I find cost-effective, (yet still ACTUALLY effective ways) to get more new patients. Well, what if I told you the most inexpensive, and effective, way to market your practice is right at your fingertips? It’s...
Enter the “VALUE LADDER”. What is it? Well a value ladder is certainly not something at the hardware shop you can buy, climb and magically grow your practice. No, a VALUE LADDER is a proven process that will structure your practice to first appeal to potential patients,...
What if I told you that there’s a whole heap of little known FB hacks that can help take your practice’s business page to a whole new level! A lot of people don’t know about these because FB doesn’t promote them to you. And why would...
Everyone receives so many emails, every single day, but how do you really get noticed? How do you get people to actually click and make that appointment? After all of all the emails you get, there’s only a few you actually bother reading (I know this is...
It takes a lot of commitment, drive, and dedication to get a practice started. You have to go through what feels like an eternity of schooling. You have to get licensed. You have to build a positive reputation with your patients. Building a practice isn’t for everyone. You’ve got...